Placemaking promotes connections and experiences for everyone by building spaces around the community’s needs. The intimate connection between people and the places is shared by emotion. To continue building these connections, placemaking should be updated more often to accommodate the communities needs beyond seasonal celebrations and festivals.
Planners, designers, and artists have the responsibility to shape the public realm and maximize experience in these spaces. When Projects for Public Space (PPS) surveyed people about what placemaking means to them, we found that it is a crucial and deeply-valued process for those who feel intimately connected to the places in their lives.
Chinese New Year was on February 5, 2019, this year, it’s also called the Lunar New Year! In Chinese Culture, this was the most important festival in the year. Similar to Christmas and the Gregorian calendar New Year’s in American culture, placemaking starts around one month before the actual date.
2019 is “The Year of the Pig”. As a tradition, there was an annual parade on February 10th to celebrate. Also, traditional red lanterns and flags were hung in Chinatown to represent welcoming luck and prosperity.
I was at Las Vegas during the weekend festivities, and I was impressed by their efforts to welcome Chinese tourists by decorating all of the casinos with red and Spring Festival decor. You will see “pig” decorations throughout the Las Vegas Strip and throughout the city.
Unfortunately, Spring Festival is always in winter, where the weather has the chance of being harsh, making it hard to do placemaking or event outdoor. Some community gathered people by hosting events to do some culture traditional such as making dumplings, cutting paper, traditional drawings and singing.
But placemaking should not be limited to celebrating the festival, it should be updated according to the community’s needs. Some placemaking changed by season, artists change different mural or design from time to time.
Melrose Avenue, California:
Same wall but different mural all the times:
Sources: Pictures from google
(Different set up by the change of the season)
Making the user connect to the place, one of the tricks is to update the space by season and festival to refresh the vision and feeling. Planner, designer and artist’s new design to space would give it a different meaning and keep the space energetic and interesting. Think for the users, the culture of the community, demographic, and find the point to make the connection with them.
Mei Fang, who is an urban planner with a strong passion for urban and landscape design, she also enjoys looking for the variety of culture inside of the city.